interior design 2011

The Digital ruler is a 15 cm wooden ruler, which uses technology of electric-resistance and measurement in order to calculate length of line or distance. Unlike any other ruler, it is relative, not absolute. The 0 point of the ruler is defined by every new measurement with any pen. Electronic Ruler is a functional surprising object, offering new ways of using an old device.Electronic Ruler

Losing hair gradually is a problem people tend to neglect. A specially designed memo pad is made to engage people with the problem of hair loss. As users tear off memo sheets every day, the illustrated person’s “hair” becomes thinner and thinner, alerting them of possible hair loss. They then remind them to face the problem before it is too late and that Pantogar revitalizer is the best solution.

Advertising Agency: JWT, Hong Kong
Executive Creative Director: Steven Lee
Creative Directors: Kwong Chi Kit, Barbara Fu
Art Directors: Kwong Chi Kit, Arthur Tse
Copywriters: Barbara Fu, Daat Lai
Published: March 2009
Pantogar: Memo pad

Who are these people?

The Jacky Winter Group is an agency representing the best of Australia's illustrators. Inventive Labs builds super web apps and websites. Both are based in Melbourne, Australia.
iPhone style Notes, the Notepod

Carrying a book anywhere and anytime? Reading at train, airplane, hotel suite? Like to read at night? You know, people here want to sleep sometimes and you have lights on in the middle of the night. Not a surprise they yell at you every time. The problem is that you share the light. If only you had your own little one.
Ton Guglya

When the glasses are in the tray, the eye chart appears in focus. When the glasses are removed, it appears blurry.

Concept for an eyeglass tray using thermochromatic ink and a pressure sensor.
Blurry Eyeglass Tray

A reminiscence of the classic design, embodied within a modern contemporary form. It brings back the classic design and fits it seamlessly into the modern homes of today.
A unison of the past and the present.

by: Jaren Goh
Vintage Shelf